How the tobacco industry targets young people to achieve a new generation of smokers

Friday, May 29th, 2020 | tedla55p | No Comments

Janet Hoek, Richard Edwards, Anaru Waa

This year’s World No Tobacco Day (WNTD) focusses on the tobacco industry’s continued targeting of young people, whose addiction to nicotine will help ensure the industry’s on-going profitability. World Smokefree Day’s social media handle #tobaccoexposed reminds us that, despite a new-found interest in ‘unsmoking’ the world, and moving smokers to “reduced harm” products, tobacco companies continue to develop and promote smoked tobacco products that will appeal to young people. In this blog, we explore how tobacco companies have continued to recruit young people to smoked tobacco; we discuss their efforts to infiltrate public health agendas while continuing to innovate with smoked tobacco, and explain why strong policies and industry denormalisation strategies are vital to ensuring young people remain nicotine free.

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Regulating vaping and new nicotine products: Are tobacco companies’ goals aligned with public health objectives?

Friday, March 27th, 2020 | tedla55p | No Comments

Lindsay Robertson1,2, Janet Hoek3, Anna Gilmore1, Richard Edwards 3, Anaru Waa3

1 Tobacco Control Research Group, University of Bath, UK; 2 Dept of Preventive and Social Medicine, University of Otago, NZ; 3 Dept of Public Health, University of Otago Wellington, NZ

The public will soon have the opportunity to make submissions on the long-awaited Smokefree Environments and Regulated Products (Vaping) Amendment Bill (‘the Bill’) which will regulate vaping products and alternative nicotine delivery systems. In a previous blog, ASPIRE 2025 researchers summarised the strengths and limitations of the Bill, and concluded that it contained several important measures, yet could do more to protect the health of children, young people and non-nicotine users. This blog – intended as a follow-up article to further promote discussion – summarises emerging evidence of British American Tobacco’s ambitious plans for its nicotine products, and highlights the disjunction between tobacco companies’ profit goals and public health objectives.

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Proposed Vaping Regulations for NZ: Strengths and Limitations

Monday, February 24th, 2020 | tedla55p | 2 Comments

Janet Hoek, Richard Edwards, Andrew Waa, Nick Wilson, George Thomson

Minister Jenny Salesa announced the Government’s long-awaited Smokefree Environments and Regulated Products (Vaping) Amendment Bill on Sunday 23 February.  The Bill contains some important provisions as it works to strike a balance between ensuring regulated products are available to smokers wishing to quit, while at the same time minimising uptake by young people. Its proposed extension of prohibitions on advertising and sponsorship from tobacco products to all vaping and smokeless tobacco products, including e-liquids, are important steps.  However, there are also opportunities for the Bill to go further to protect young people from vaping uptake. In this blog, we discuss the provisions, as summarised in the Ministry of Health’s Factsheet, and outline important questions that we argue the final Act should address.

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Ten things we can learn from new smoking and vaping data about progress to Smokefree Aotearoa 2025

Tuesday, December 17th, 2019 | tedla55p | No Comments

Richard Edwards, Janet Hoek, Nick Wilson, Andrew Waa [All from Department of Public Heath, University of Otago, Wellington]

New NZ Health Survey data show some encouraging recent reductions in smoking prevalence. However, progress remains inadequate to achieve the Smokefree Aotearoa 2025 goal and the government needs to take urgent action, particularly to reduce marked disparities for Māori and Pacific peoples. The data also show increased uptake of e-cigarettes/vaping over the last 3-4 years, but the contribution of vaping to helping achieve the smokefree goal is not yet clear.

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Is Youth Vaping a Problem in New Zealand?

Monday, December 2nd, 2019 | tedla55p | 2 Comments

Professors Janet Hoek and Richard Edwards, Emeritus Professor Phil Gendall, Jude Ball, Dr Judith McCool, Anaru Waa, Dr Becky Freeman

Recent media reports have presented conflicting evidence on youth vaping in NZ. While some NZ school principals report concerns about increasing vaping on school grounds and confiscating vapes, ASH Year 10 survey data have been interpreted as suggesting few young people who are non-smokers are vaping. How can these apparently contradictory perceptions co-exist? In this blog, we begin by outlining recent findings on electronic nicotine delivery systems (ENDS) and their potential contribution to public health. We then explore possible explanations for why reports and perceptions about youth vaping sometimes differ and offer suggestions about how this behaviour needs to be more effectively monitored.

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