[Adapted from an essay written for ANTH228/328: Anthropology of Religion and the Supernatural]
Motivational speaking is a category of verbal performance where the goal is to inspire or motivate an audience 12. Motivational speakers tend to share self-narratives, to convey messages of hope, reassurance and success 8. There is no training or certification required; success depend on an individual speakers’ popularity 8, 9.
Tony Robbins is a highly influential motivational speaker whose messages focus on empowerment, self-transformation and “unleashing the inner-self” 14, 7.
Tony Robbins presents his talk ‘Why We Do What We Do’ at the February 2006 TED conference. The image shows Robbins open and powerful stage presence as he addresses as audience. Source: https://www.ted.com/talks/tony_robbins_asks_why_we_do_what_we_do
This post analyses some of Robbins’ performances, to argue that motivational speaking can be understood as a type of healing practice. I apply concepts from the anthropology of religion, such as liminality, communitas, and ritual, to understand how he frames the self, how he establishes legitimacy, and how he enacts healing.
Narrating your self into (a new) existence
Understandings of the ‘self’ varies cross-culturally. Greek philosophers Plato, and later Descatres, as well as much of early Christian thought, supported a dualist view of the person, in which the body is a physical, mechanical and matter of science, and the mind (in which the person or ‘self’ resides) is non-physical, spiritual and a matter of the church 16, 17. Conversely, Freud, Foucault, Sartre and Social Sciences have supported a non-dualism in which the self is made up of a body and mind immediately connected to each other, and both are subject to the influence of society and power 16. In anthropology, the ‘self’ is typically associated with the perception of one’s own existence, and is different to ‘identity’, which is more related to how ones existence is placed in relation to others 17.
People’s sense of their ‘self’ is formed by self-narrative. In other words the stories we tell about ourselves (to others, and to ourselves), have the potential to continually reconstruct who we understand ourselves to be. 6. In this way self-narratives express an individual’s agency. However they also tend to reflect frameworks laid out by wider social structures (e.g. around gender, age, class) 6.
Robbins uses narrative to convey themes of self-renewal, self-help and power of a true inner self, all of which he claims are controlled by state of mind and worldview 2,15. His key argument is that “you can sculpt the person you want to be with whatever raw material you have available, so long as you acknowledge the early forces that shaped you” 15.
Processes of self are not just about the mind, but about the body too. In anthropology, embodiment theory emphasises the intimate connection between mind, body and culture (in in fact seeks to challenge these as separate categories, all together). Many motivational speakers also take a holistic view, including Tony Robbins, who treats the mind and body as distinct, but directly influencing each other 15.
Religion, ritual, and self-transformation
Ritual practice is a key feature of religion. Rituals can work to express meaning, and apply religious worldviews to daily life 11. Religious worldviews can form the framework against which individuals develop and create their self-narratives. Religious ritual deeply embeds this frameworks through embodied (implicit) and explicit knowledge of one’s self in the context of the world, consequently influencing how one perceives and acts in the world 11.
Tony Robbins on stage at one of his ‘Unleash the Power Within’ seminars. A three-and-a-half-day event oriented towards helping “you unlock and unleash the forces inside you to break through your limitations and take control of your life”. The image is a snapshot showing Robbins enthusiastic and big gestures that are incorporated into his stage performances. Source: https://www.tonyrobbins.com/events/unleash-the-power-within/
As a motivational speaker, Tony Robbins employs embodied, ritualized action in a way similar to religious practice. His talks verbally lay out a worldview in which individuals have an ‘inner power’. Then his rituals make this true by enacting the ‘unleashing’ of this power with bodily action 8, 15, 14.
Specifically, Robbins his audience to participate through verbal agreement 2, 15. Their vocal articulations are a ritual way of unleashing this power. By getting his audience to respond through an embodied ritual of call-and-response, in his talks and seminars, he is asking them to reposition their own self within this worldview; to re-write their self-narrative according to that. In shifting the framework for their story, he shifts the story and thus the self.
Why does ritual work? Hot coals and big crowds
The effectiveness of Robbin’s performance is contingent on his audience. Religion is a dynamic product of human activity that tends to revolve around a central source of legitimacy or authority, but this must be continuously performed, negotiated, reproduced and validated by participants and audience members 1.
A seminar attendee calmly walks across a path of hot coals, embodying the beliefs and ideas that have been taught by Robbins. Behind cheers him on as they people queue for their turn. Source: http://morewealthandhealth.com/tony-robbins-fire-walk-review-read-fire-walk/
Robbins continuously negotiates and reinforces his authority when he prompt action from the audience. For example, Robbins created a ritualized action of walking over hot coals to show the power of the inner self, which many people have attempted 15. The offer would be absurd if the audience did not reinforce and embody support by actually attempting the walk, thus continuing to reinforce and legitimize the authority of Robbins and his worldview.
One key feature in the effectiveness of motivational speaking, is liminality. Anthropologists understand liminality as an intermediary stage in a ‘rite of passage’ ritual, which typically focuses on shifting someone’s social positionality. Like most motivational speakers, Robbins does indeed emphasizes ‘transformation’. We can argue that he uses his events to create a liminal space in which the possibilities for transformation occurs.
Communitas can be experienced in ‘coming of age’ rituals, rock concerts, sports games, prisons, religious events, and more.
The liminal stage is the ‘in between’ stage, and when lots of people are experiencing this together, it can lead to a state called ‘communitas’. Communitas is a state of anti-structure, where usual social boundaries and identities temporarily fall away, and people feel joined by bonds of common feeling 18. Liminality and communitas can both facilitate, acute moments of self-transformation.
Despite the perception of motivational speaking as an ‘individualistic’ form of healing, communitas appears to emerge again in ritualised acts in which Robbins’ audience participants respond collectively, rather than individually 18. After all, would it work the same if we was alone in a room with someone? His seminars can become a space of communitas – the audience all are temporarily separated from their normal lives, and united with others in their intense experiences in that room. It is together that they are remade.
Healing: is Tony Robbins a shaman?
People attending Tony Robbins talks seek empowerment. It is fair to infer then that they come with some sense of deficiency or disempowerment – while their bodies may be healthy, their ‘self’ is in need.
Religion is one framework of meaning that can help individuals make sense of what it means to have or to lose health, what it means to be lacking or whole10. While not a religion, Robbin’s talks similarly offer a framework of meaning that locate the cause of problems, and their solution, within a particular set of symbols and ideas: i.e. about ‘inner power’ and how to ‘unleash it’, and what effects (on both body and mind) this can have.
A shamanic healing ceremony, showing the jhākri (Nepali shaman) alongside a woman undergoing the healing process. Behind is a group who are also participating in and supporting the ritual (Sidkey 2010, p219)
There are similarities in particular with the way Toby Robbins works, and what anthropologists have observed of some shamanic traditions. For example, Yolmo shamans define health by the aesthetics of balance, wholeness and harmony to determine health 4. These values are embodied in the daily life of Yolmo society, embedding them in the body and shaping sensory experiences of health 4, 5. Shamans may conduct rituals involving trance states with vivid imagery to deal with illness such as soul loss 4, 5. This process not only relies on the action of the shaman themselves, but also through the participation of everyone present, including the patient 4, 5. This exemplifies the dynamic relationship between the authority of the religious healer, the participants and the social embodiment of values as key in making sense of the process of healing.
Tony Robbins seems to define health as a unity between how one lives their life and the cultivation of the power of their inner-self to create fulfilment and wellbeing. For example, in a video Robbins guides Rechaud, a 30-year-old man with a stutter, through a ritualized process of searching through memories for a cause of the stutter and bringing out Rechaud’s ‘inner warrior’ 13. Rechaud emerges ‘healed’ from his stutter and delivers a speech at one of Robbins seminars, acting as a symbol of success for this method of healing, which generated intense emotional responses from the crowd 13.
A stock image under the word ‘healing’. Source: pixabay.com
As with the Shamanic trances, Robbins guides Rechaud through a ritualized process of self-narrative that taps into imagery embedded in memories and in the symbol of the self as a ‘warrior’, to transform Rechaud and unify his inner self with his physical body to overcome the stutter.
Conclusion:
Motivational speakers in Anglo-American nations are not unlike shamans in a variety of other cultural settings – they are a culturally sanctioned form of (non-biomedical) healer, with accepted social authority. In observing Tony Robbins’ techniques, we can see how he uses this authority to lead audiences through rituals that facilitate a shift in self. His motivational seminars become a liminal space in which people are taken through a process of re-making their own narratives according to the framework he lays out, and thus are able to heal body, mind, and ‘self’.
References
Bielo, J. S. (2015), ‘Who do you trust?”, Anthropology of Religion: The Basics, London: Routledge, 106-134
Csordas, J. J. (1990), ‘Embodiment as a Paradigm for Anthropology ’, American Anthropological Association, 18(1), 5-47, available: https://www.jstor.org/stable/640395.
Desjarlais, R.R. (1992), ‘Yolmo Aesthetics of Bode, Health and ‘Soul Loss’’, Department of Social Medicine, 34(10), 1105-1117
Desjarlais, R.R. (1992) ‘Chapter 1: Imaginary Gardens with Real Toads’, Body and Emotion: The Aesthetics of Illness and Healing in the Nepal Himalayas. University of Pensylvannia Press, 3–35.
Gabuna, R. (2017), ‘The world’s top 50 most popular motivational speakers’, available: speakerhub.com
Gilbert, M. (2002), ‘Why the motivation business is booming’, Ebony, 58(2), 134-136, available: books.google.co.nz/books
Guillebeau, C. (2010), ‘How to Be a Motivational Speaker’, available: www.psychologytoday.com
Idler, E. L. (1995), ‘Religion, Health, and Nonphysical Senses of Self ’, Social Forces, 74(2), 683-704, available: https://www.jstor.org/stable/2580497
Lambek, M. (2014), ‘What is “Religion” for Anthropology? And What Has Anthropology Brought t Relgion?’, in Boddy, J & Lambek, M. eds., Companion to the Anthropology of Religion, Somerset: Wiley, 1-3
Oxford University Press (2018), ‘Motivational Speaking’, available: en.oxforddictionaries.com
Sandmaier, M. (2017), ‘The Tony Robbins Experience’, Psychotherapy Networker, 41(6), 42-46, 58-59, available: https://search.proquest.com/docview/2075729169?accountid=14700
Synnott, A. (1992), ‘Tomb, Temple, Machine and Self: The Social Construction of the Body’, The British Journal of Sociology, 43(1), 79-110, available: https://www.jstor.org/stable/591202 .
Sökefeld , M. (1999), ‘Debating Self, Identity, and Culture in Anthropology ’, Current Anthropolgy, 40(4), 417-448, available: https://www.jstor.org/stable/10.1086/200042
Turner, V. (1969). ‘Liminality and Communitas’ (Abridged) in Michael Lambek (ed.) A Reader in the Anthropology of Religion. (2008)
Sidkey, H. (2010), ‘Perspectives on Differentiating Shamans from other Ritual Intercessors’, Asian Ethnology, 69(2), 213-240, available: https://www.jstor.org/stable/40961324
I recently read Sociologist Timothy Recuber’s (2016) book, Consuming Catastrophe: Mass Media in America’s Decade of Disaster. It is a great book, and I loved it particularly for acknowledging that media is not just informational, but involves aesthetic and performative cues for emotional response. Recuber draws on case studies of 9/11, and Hurricane Katrina, among others. His writing is specific to the USA and acknowledges its scope as such.
As an Antipodean social anthropologist, I am struck by the need for a cross-cultural and de-centred lens on these topics. There is space for ethnographic studies that highlight the locally situated nature of disaster and disaster-response – the way the narratives, symbols, words and meanings that make sense of catastrophes around culturally grounded and particular,
Black Saturday: reviewing art on the anniversary of disaster
Last week I attended a talk by Dr. Grace Moore, called ‘The Art of Recovery’. Before moving to Otago’s English Department, Dr Moore worked with the ARC (Australian Research Council) Centre for Excellence for the History of Emotions, her research focussing on fire in Australian historical writing and art. But timing and location meant her response also engaged heavily with the devastating Victorian bushfires of ‘Black Saturday’, in 2009. On this 10-year anniversary of the event, she presented some pieces from a collection of art created by survivors.
William Strutt’s oil painting ‘Black Thursday’ (1861). Referencing the largest fires ever recorded in Australia, taking place in Victoria 1851.
Dr. Moore’s work makes some fascinating comparisons between this, and 19th century European colonists’ narratives and paintings of bushfire. As such she has been able to highlight some of the moral frameworks and social relationships (i.e. heroism, mateship) that have made sense of bushfires in a culturally-specific way. She notes also that there is a rich tradition of depicting fire among many indigenous Australian communities, which would beg deeper research.
The connection between Moore’s talk and Recuber’s book struck me, in that both addressed representations of disaster (and its aftermath), and also that both discussed the role of emotion and affect as they circulated through particular mediums of communication.
Emotion and trauma: inside, outside, on the page and screen
In Dr. Moore’s talk at the Dunedin Public Art Gallery, art was framed as something used to ‘confront’ and ‘work through’ trauma. It is ‘cathartic’, and ‘therapeutic.’ The vested interest in such processes, after trauma, is not entirely individual. Amidst controversy about accountability and the inadequacies of long-term support, Grace noted the investment of local government in programmes that allow people to ‘channel their emotions’.
I could also say a lot here, from an anthropological perspective, about the culturally-grounded metaphors of emotion that this all relies on, and in particular the hydraulic metaphors of emotion. These are central to psychodynamic frameworks that emphasise the destructive potential of un-expressed (‘bottled up’) emotions, and the moral and therapeutic values of sharing (‘venting’) emotion.[i]
I have also written about the distinction between ‘channel’ and ‘vessel’ metaphors of emotion.[ii] In this case I think it is the intersubjectivity of affect that the frequent appearance of ‘channel’ metaphors hint at. They highlight art as not only a personal process but a relational one, a channel for survivors to connect with other people who were not present, across what is often framed as an ineffable void of experience.
Image from the DAX Centre. Source: http://castlemaineart.com/artists/konii-c-burns/konni-c-burns-dax-centre/
Alternatively perhaps the art itself is the vessel, the receptacle, which holds the emotion channelled into it. Indeed Moore noted that emotion and memories are “embedded” into the work. Regional exhibitions focussed on ‘Recording and Collecting Black Saturday’ and the longer-term efforts of DAX Centre to collect these works (and others by victims of broadly-defined ‘trauma’) could be analysed through this lens. It certainly opens up some interesting questions:
Do these paintings and sculptures represent the materiality of suffering?
What then, is the political or moral impetus to hold it and preserve it? To communicate it? To view, experience, or consume it?
There is considerable work still to be done examining the ‘moral economy’ of disaster communication: in mass media, and social media. Recuber’s book includes some particularly interesting work on the ‘digital archives’ that formed around the 9/11 and to Hurricane Katrina. It occurs to me that these, and the exhibitions and collections Dr Moore on, can be seen as a deliberate (and ‘high culture’) institutionalisation of the spontaneous shrine that is increasingly a mark of postmodern collective grief.[iii]
Drawing close to the flame: Empathy and its limits
A burntout car at Kinglake after the Black Saturday bushfires. Image source: CSIRO.
Recuber talks about the ‘aura’ disaster has; the ‘haunting traces of the real’ that it leaves (p16, 26, 90). Are these possible ways to understand the social practice of collecting and preserving ‘trauma’ art?
Recuber’s idea of ‘empathetic hedonism’ also recalls itself here– “in which the desire to understand the suffering of others is pursued doggedly, through always necessarily unsatisfactorily.” (p9).
Recuber notes particular kinds of ‘stylized and idealized’ empathy evoked by mass media coverage of disaster in the contemporary USA (p19). Once again I believe comparative attention to locally situated forms of empathetic engagement in other places would be beneficial. There are undoubtedly some differences, for example, between the capitalist performative merchandise Recuber describes around the Virginia UniTech Shooter, and the patterns of charity, volunteerism, and witnessing/spectatorship specific to Black Saturday.
Bushfire cloud/smoke. Source: pixabay.com
Stories (including Dr Moore’s own) of watching weather changes in nearby cities create what appears to me to be a distinctive, embodied, and locally-grounded experience of witnessing, mediated by the sight, smell, and taste of smoke.
In examining art made by children’ affected by the Black Saturday bushfires, Moore also poignantly highlighted the way their experience was often mediated by windows – in cars, as they fled, or in schools where they lived with constant view of devastation after the event. Windows featuring in art are indicative of “intensity, shielding, seeing” she points out. This alludes to a bigger question in the communication of catastrophe – the value (and risk) of seeing. Of empathy itself. The question of vicarious traumatisation.
In my own work with youth workers in Canterbury, after the Christchurch quake, metaphors not only of vessels and channels, but also of boundaries, were common in the stories of care, emotional labour, burnout and compassion fatigue I recorded.
Moore’s talk, I noted, included art by one psychologist who counselled survivors of Black Saturday and framed her art around experiences of “emotion oozing red and sad”. The ‘contagion’ model of emotion is heightened when it is extremely traumatic circumstances in question.
Sometimes keeping the channels, the windows, ‘open’ is experienced as dangerous, overwhelming, even when there appears to be a moral imperative to do so. Other times the desire to draw closer to disaster seems to overcome the distance that is safety. But all of these responses occur in situated local worlds – with their own history, their own geography, and their own socio-political contexts, as Recuber and Moore variously highlight.
In emphasising context and comparison, the anthropological lens has value here too. I am eager to see more work that ‘grounds’ disaster, and the communicative practices it generates, in this way.
Written by: Dr Susan Wardell
References:
[i] Lutz, C., White, G.M., 1986. The Anthropology of Emotions. Annual Review of Anthropology 15, 405–436. https://doi.org/10.2307/2155767
[ii] Wardell, S., 2018. Living in the Tension: Care, Selfhood, and Wellbeing Among Faith-based Youth Workers. Carolina Academic Press.
[iii] Magry, P. & Sanchez-Carretero, C. (2007) ‘Memorializing Traumatic Death’, Anthropology Today, 23(3): 1–2.
I recently read Sociologist Timothy Recuber’s (2016) book, Consuming Catastrophe: Mass Media in America’s Decade of Disaster. It is a great book, and I loved it particularly for acknowledging that media is not just informational, but involves aesthetic and performative cues for emotional response. Recuber draws on case studies of 9/11, and Hurricane Katrina, among others. His writing is specific to the USA and acknowledges its scope as such.
Last week I attended a talk by Dr. Grace Moore, called ‘The Art of Recovery’. Before moving to Otago’s English Department, Dr Moore worked with the ARC (Australian Research Council) Centre for Excellence for the History of Emotions, her research focussing on fire in Australian historical writing and art. But timing and location meant her response also engaged heavily with the devastating Victorian bushfires of ‘Black Saturday’, in 2009. On this 10-year anniversary of the event, she presented some pieces from a collection of art created by survivors.
I could also say a lot here, from an anthropological perspective, about the culturally-grounded metaphors of emotion that this all relies on, and in particular the hydraulic metaphors of emotion. These are central to psychodynamic frameworks that emphasise the destructive potential of un-expressed (‘bottled up’) emotions, and the moral and therapeutic values of sharing (‘venting’) emotion.[i]
Healing the Self: Motivational Speakers as Shamans
Posted on by smisu13p
Written by: Emma Gamson
[Adapted from an essay written for ANTH228/328: Anthropology of Religion and the Supernatural]
Motivational speaking is a category of verbal performance where the goal is to inspire or motivate an audience 12. Motivational speakers tend to share self-narratives, to convey messages of hope, reassurance and success 8. There is no training or certification required; success depend on an individual speakers’ popularity 8, 9.
Tony Robbins is a highly influential motivational speaker whose messages focus on empowerment, self-transformation and “unleashing the inner-self” 14, 7.
Tony Robbins presents his talk ‘Why We Do What We Do’ at the February 2006 TED conference. The image shows Robbins open and powerful stage presence as he addresses as audience. Source: https://www.ted.com/talks/tony_robbins_asks_why_we_do_what_we_do
This post analyses some of Robbins’ performances, to argue that motivational speaking can be understood as a type of healing practice. I apply concepts from the anthropology of religion, such as liminality, communitas, and ritual, to understand how he frames the self, how he establishes legitimacy, and how he enacts healing.
Narrating your self into (a new) existence
Understandings of the ‘self’ varies cross-culturally. Greek philosophers Plato, and later Descatres, as well as much of early Christian thought, supported a dualist view of the person, in which the body is a physical, mechanical and matter of science, and the mind (in which the person or ‘self’ resides) is non-physical, spiritual and a matter of the church 16, 17. Conversely, Freud, Foucault, Sartre and Social Sciences have supported a non-dualism in which the self is made up of a body and mind immediately connected to each other, and both are subject to the influence of society and power 16. In anthropology, the ‘self’ is typically associated with the perception of one’s own existence, and is different to ‘identity’, which is more related to how ones existence is placed in relation to others 17.
Robbins uses narrative to convey themes of self-renewal, self-help and power of a true inner self, all of which he claims are controlled by state of mind and worldview 2, 15. His key argument is that “you can sculpt the person you want to be with whatever raw material you have available, so long as you acknowledge the early forces that shaped you” 15.
Processes of self are not just about the mind, but about the body too. In anthropology, embodiment theory emphasises the intimate connection between mind, body and culture (in in fact seeks to challenge these as separate categories, all together). Many motivational speakers also take a holistic view, including Tony Robbins, who treats the mind and body as distinct, but directly influencing each other 15.
Religion, ritual, and self-transformation
Ritual practice is a key feature of religion. Rituals can work to express meaning, and apply religious worldviews to daily life 11. Religious worldviews can form the framework against which individuals develop and create their self-narratives. Religious ritual deeply embeds this frameworks through embodied (implicit) and explicit knowledge of one’s self in the context of the world, consequently influencing how one perceives and acts in the world 11.
Tony Robbins on stage at one of his ‘Unleash the Power Within’ seminars. A three-and-a-half-day event oriented towards helping “you unlock and unleash the forces inside you to break through your limitations and take control of your life”. The image is a snapshot showing Robbins enthusiastic and big gestures that are incorporated into his stage performances. Source: https://www.tonyrobbins.com/events/unleash-the-power-within/
As a motivational speaker, Tony Robbins employs embodied, ritualized action in a way similar to religious practice. His talks verbally lay out a worldview in which individuals have an ‘inner power’. Then his rituals make this true by enacting the ‘unleashing’ of this power with bodily action 8, 15, 14.
Specifically, Robbins his audience to participate through verbal agreement 2, 15. Their vocal articulations are a ritual way of unleashing this power. By getting his audience to respond through an embodied ritual of call-and-response, in his talks and seminars, he is asking them to reposition their own self within this worldview; to re-write their self-narrative according to that. In shifting the framework for their story, he shifts the story and thus the self.
Why does ritual work? Hot coals and big crowds
The effectiveness of Robbin’s performance is contingent on his audience. Religion is a dynamic product of human activity that tends to revolve around a central source of legitimacy or authority, but this must be continuously performed, negotiated, reproduced and validated by participants and audience members 1.
A seminar attendee calmly walks across a path of hot coals, embodying the beliefs and ideas that have been taught by Robbins. Behind cheers him on as they people queue for their turn. Source: http://morewealthandhealth.com/tony-robbins-fire-walk-review-read-fire-walk/
Robbins continuously negotiates and reinforces his authority when he prompt action from the audience. For example, Robbins created a ritualized action of walking over hot coals to show the power of the inner self, which many people have attempted 15. The offer would be absurd if the audience did not reinforce and embody support by actually attempting the walk, thus continuing to reinforce and legitimize the authority of Robbins and his worldview.
One key feature in the effectiveness of motivational speaking, is liminality. Anthropologists understand liminality as an intermediary stage in a ‘rite of passage’ ritual, which typically focuses on shifting someone’s social positionality. Like most motivational speakers, Robbins does indeed emphasizes ‘transformation’. We can argue that he uses his events to create a liminal space in which the possibilities for transformation occurs.
Communitas can be experienced in ‘coming of age’ rituals, rock concerts, sports games, prisons, religious events, and more.
The liminal stage is the ‘in between’ stage, and when lots of people are experiencing this together, it can lead to a state called ‘communitas’. Communitas is a state of anti-structure, where usual social boundaries and identities temporarily fall away, and people feel joined by bonds of common feeling 18. Liminality and communitas can both facilitate, acute moments of self-transformation.
Despite the perception of motivational speaking as an ‘individualistic’ form of healing, communitas appears to emerge again in ritualised acts in which Robbins’ audience participants respond collectively, rather than individually 18. After all, would it work the same if we was alone in a room with someone? His seminars can become a space of communitas – the audience all are temporarily separated from their normal lives, and united with others in their intense experiences in that room. It is together that they are remade.
Healing: is Tony Robbins a shaman?
People attending Tony Robbins talks seek empowerment. It is fair to infer then that they come with some sense of deficiency or disempowerment – while their bodies may be healthy, their ‘self’ is in need.
Religion is one framework of meaning that can help individuals make sense of what it means to have or to lose health, what it means to be lacking or whole10. While not a religion, Robbin’s talks similarly offer a framework of meaning that locate the cause of problems, and their solution, within a particular set of symbols and ideas: i.e. about ‘inner power’ and how to ‘unleash it’, and what effects (on both body and mind) this can have.
A shamanic healing ceremony, showing the jhākri (Nepali shaman) alongside a woman undergoing the healing process. Behind is a group who are also participating in and supporting the ritual (Sidkey 2010, p219)
There are similarities in particular with the way Toby Robbins works, and what anthropologists have observed of some shamanic traditions. For example, Yolmo shamans define health by the aesthetics of balance, wholeness and harmony to determine health 4. These values are embodied in the daily life of Yolmo society, embedding them in the body and shaping sensory experiences of health 4, 5. Shamans may conduct rituals involving trance states with vivid imagery to deal with illness such as soul loss 4, 5. This process not only relies on the action of the shaman themselves, but also through the participation of everyone present, including the patient 4, 5. This exemplifies the dynamic relationship between the authority of the religious healer, the participants and the social embodiment of values as key in making sense of the process of healing.
Tony Robbins seems to define health as a unity between how one lives their life and the cultivation of the power of their inner-self to create fulfilment and wellbeing. For example, in a video Robbins guides Rechaud, a 30-year-old man with a stutter, through a ritualized process of searching through memories for a cause of the stutter and bringing out Rechaud’s ‘inner warrior’ 13. Rechaud emerges ‘healed’ from his stutter and delivers a speech at one of Robbins seminars, acting as a symbol of success for this method of healing, which generated intense emotional responses from the crowd 13.
A stock image under the word ‘healing’. Source: pixabay.com
As with the Shamanic trances, Robbins guides Rechaud through a ritualized process of self-narrative that taps into imagery embedded in memories and in the symbol of the self as a ‘warrior’, to transform Rechaud and unify his inner self with his physical body to overcome the stutter.
Conclusion:
Motivational speakers in Anglo-American nations are not unlike shamans in a variety of other cultural settings – they are a culturally sanctioned form of (non-biomedical) healer, with accepted social authority. In observing Tony Robbins’ techniques, we can see how he uses this authority to lead audiences through rituals that facilitate a shift in self. His motivational seminars become a liminal space in which people are taken through a process of re-making their own narratives according to the framework he lays out, and thus are able to heal body, mind, and ‘self’.
References
Posted in Case study, Media/political commentary, Undergrad coursework | Tagged anthropology, authority, communitas, embodiment, healing, health, liminality, motivational speaking, personal growth, religion, Ritual, self, self-narrative, selfhood, shaman, shamanism, Tony Robbins, wellbeing | Leave a reply