Associate Professor Nick Wilson, Professor Richard Edwards, Associate Professor George Thomson, Frederieke S van der Deen, Dr Cristina Cleghorn, Professor Tony Blakely
Previously published NZ-based modelling work has explored business-as-usual trends in smoking prevalence, and the potential roles of interventions such as higher regular tobacco tax increases in achieving the NZ Government’s Smokefree Nation 2025 Goal. As best we can model, 10% per annum increases in tobacco tax alone will not be able to achieve the 2025 Goal. In this blog post we outline our favoured package to achieve the 2025 Goal which is ongoing increases in tobacco taxes, intensification of existing evidence-based tobacco control activities and implementation of a major new ‘endgame’ strategy (such as denicotinisation). This package, especially a new endgame strategy, faces political and implementation hurdles that need research, policy analysis and advocacy to overcome.
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