Janet Hoek, Lani Teddy, Elizabeth Fenton, Jude Ball, Richard Edwards, Ell Lee*
Aotearoa New Zealand’s Smokefree Environments and Regulated Products (Smoked Tobacco) Amendment Bill proposes introducing a Smokefree Generation (SFG) policy; over time, this policy would end sales of smoked tobacco products. Although supported by health researchers, we know little about how young people – those targeted by the SFG policy – perceive it. In this blog, we briefly explain the policy rationale before discussing findings from our recent paper that addressed this knowledge gap.
Image by Tumisu from Pixabay Continue reading
Janet Hoek, Jude Ball, Richard Edwards, Andrew Waa, Lani Teddy, Anna Graham DeMello, Lindsay Robertson*
Hoek J, Ball J, Edwards R, Waa A, Teddy L, Graham DeMello A, Robertson L. The Smokefree Generation: A core measure in New Zealand’s endgame strategy. Public Health Expert Blog. 28 June 2022. https://blogs.otago.ac.nz/pubhealthexpert/the-smokefree-generation-a-core-measure-in-new-zealands-endgame-strategy/
Aotearoa New Zealand’s Smokefree Environments and Regulated Products (Smoked Tobacco) Amendment Bill outlines three crucial measures: mandated very low nicotine cigarettes, large reductions in the number of outlets selling tobacco, and the introduction of a Smokefree Generation (SFG) policy. In this blog, we briefly explain how these three measures will contribute to the Smokefree 2025 goal, which aims to reduce smoking prevalence equitably, to below five percent (and as close to zero percent as possible), among all population groups by 2025. We then focus specifically on the SFG’s logic and evidence, and examine arguments raised against this measure.