Congratulations to Sam, Joe and Keith on their recent publication “Investigation of the Geometric and Spectroscopic Properties of Four Twisted Triphenylpyridinium Donor-Acceptor Dyes” (J. Phys. Chem. A 2022, 126, 34, 5681–5691, https://doi.org/10.1021/acs.jpca.2c03380). A suite of spectroscopic and computational techniques such as resonance Raman and variable temperature emission portrayed the importance of ground and excited state geometry configurations on the electronic behaviour of these twisted dyes.